India has 254 million obese people and over 100 million with diabetes, according to a Lancet study from 2023. Plus, 351 million people suffer from abdominal obesity, while 136 million people are pre-diabetic, making the addressable market massive for th…
They may now have to get used to it. Pharmaceutical companies such as Eli Lilly and rival Novo Nordisk are stepping up multimedia awareness campaigns, working around Indian rules that prohibit the di… [+9036 chars]
