Investing in IPL a proxy for India consumption story: RCB co-owner Aryaman Birla

Investing in IPL a proxy for India consumption story: RCB co-owner Aryaman Birla

Cricket, media, and advertising revenues mirror India’s growing consumption, making IPL a long-term investment play, believes Aryaman Birla

MUMBAI: Royal Challengers Bengaluru co-owner Aryaman Birla sees the Indian Premier League (IPL) as more than cricketit is a mirror of Indias consumption story. As the Indian middle class grows and t… [+3244 chars]