Kingfisher’s iconic ‘Oo La La La Le O’ jingle just made legal history in India: Here’s why

Kingfisher’s iconic ‘Oo La La La Le O’ jingle just made legal history in India: Here’s why

This registration of the Kingfisher jingle marks UBL as the first company in India's alcoholic beverages category and one of the few overall to obtain a registered sonic trademark

The Trade Marks Registry, Mumbai granted the registration under application number 6834005 for the distinctive instrumental melody on January 31.The certificate was sealed on February 5. The protecti… [+4994 chars]