RIL relaunched Campa Cola at INR10 a bottle – half the price charged by rival brands. It’s a familiar playbook deployed during Jio’s price war. The initial results are encouraging but will the younger buyers change loyalty?
Bottles of Campa Cola
A wedding, a birthday party, a family gathering, or friends watching a cricket match at home – one sight is common. People blissfully enjoying their cold drinks, age no bar. Fo… [+7909 chars]
