The marketing campaign for Bungie’s much anticipated video game Marathon began long before its release last week, with creative agency Kurppa Hosk linking in-game experiences with real-world interactions to maximum effect
Launching a new video game is a complex exercise, as the release of Marathon, a new multiplayer title from game studio Bungie, the creators of Halo and Destiny, shows.
The game reached #2 Global Top… [+4440 chars]
