Media Briefing: Without transparency, publishers can’t tell if Google’s Preferred Sources feature benefits them

Media Briefing: Without transparency, publishers can’t tell if Google’s Preferred Sources feature benefits them

Six months in, Google’s Preferred Sources promises loyalty-driven visibility, but leaves publishers guessing at the traffic impact.

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series →This week’s Media Briefing will look at ho… [+9752 chars]
Media Briefing: Without transparency, publishers can’t tell if Google’s Preferred Sources feature benefits them - FHMnews