Navigating the rise of finfluencers: a multidimensional quality framework for strategic partnerships

Navigating the rise of finfluencers: a multidimensional quality framework for strategic partnerships

The rise of financial influencers, or “finfluencers”, on social networks like Instagram and their impact on consumer financial decision-making (especially investing) has raised concerns about their quality considering increasing cases of fraudulent investment…

  • Aggarwal, N., Valdovinos Kaye, D.B., and C. Odinet. 2022. #Fintok and financial regulation. Arizona State Law Journal 54(4):10351071. https://dx.doi.org/10.2139/ssrn.4216952 Google Scholar 

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