Hoka and Foot Locker Get In on Gucci Mane Referee Lookalike Joke With New Campaign

Hoka and Foot Locker Get In on Gucci Mane Referee Lookalike Joke With New Campaign

Gucci Mane shops for a new Hoka sneaker in a Hoka x Foot Locker campaign riffing on a viral joke about the rapper resembling an NBA referee.

Hoka and Foot Locker have tapped into the star power of Gucci Mane in a new campaign called “Right Shoe, Wrong Gucci,” inspired by the viral conversation that the rapper resembles NBA referee James W… [+1441 chars]

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