OpenAI’s ad push begins, and The Knot is co-piloting

OpenAI’s ad push begins, and The Knot is co-piloting

Ads have arrived in ChatGPT. The Knot is one of the first brands to try them, and is figuring out the rules as it goes.

Ads in ChatGPT have entered their trial run period. Instead of agency partners, it’s brands like The Knot Worldwide that find themselves at the helms of OpenAI’s ad push, navigating everything from p… [+2562 chars]