A decade after coining the phrase ‘normcore’, Sean Monahan explains how trend forecasting split into data-driven measurements and human intuition – and why AI might bring the latter back
If you don’t recognise Sean Monahan by name, you’ll likely know him by his work. He was part of the trend forecasting collective K-Hole, which publicly coined ‘normcore’ at the Serpentine 89plus Mara… [+1352 chars]
